Children's play center business plan. Premises requirements

Economic performance indicators game room located on 75 sq. m. and, subject to renting premises in a large shopping center in the regional region.

The playroom is a place where children can spend their leisure time under the supervision of staff. The very first playgrounds began to appear at large shopping centers about ten years ago. Such a business is still a promising business and with its proper organization the entrepreneur will be able to make a good profit.

Market analysis

In order for the initial investment to justify itself, and the activity of maintaining the playground to become profitable, it is first necessary to conduct an analysis of the market for services for providing leisure time for children in a particular region. To this end, it is important to find out:

In order to assess the demand for game rooms, a businessman can issue an advertisement about the opening of such a site. If you receive calls and active requests on the Internet, you can judge that the idea will generate income.

When conducting a market analysis, you should also pay attention to the presence and number of potential competitors, which include:

• playrooms for children of different age groups;
• combined entertainment centers for the whole family;
• child development centers and private kindergartens;
• museums and other similar institutions that include in their programs master classes and other practical events with the participation of children.

Registration and organization of business

To legally open a business in organizing and maintaining a game room, the first step is initial stage it is necessary to carry out the following sequence of actions:

Location, premises and interior

One of the important factors influencing the success of the business of maintaining a children's entertainment room is the choice of its correct location. For this purpose, it is important to decide whether the room is planned as separate species business, or will be in addition to the main services, when the income represents part of the profit from the main enterprise. In the second case, we mean playground equipment in such places as:

• cinemas;
• cafe;
• restaurants;
• beauty salons, etc.

When creating a separate room for children to play, in which each visitor will be taken into account, it is best to pay attention to the places located:

1. In large shopping centers or stores. Such establishments expect a large flow of people. At the same time, adults will be happy to leave their child under supervision so that they can make purchases in peace.
2. In residential areas of the city. As a rule, their residents do not have enough time to constantly get to large shopping centers to make purchases or simply entertain their children, so they will be happy to take them to a playground located not far from home, school or kindergarten.

When choosing a suitable room for equipping a children's room, it is recommended to take into account a number of nuances:

• if it is located in a shopping center, it should be located near the entrance, and not in distant areas of the building, where clients with children very rarely enter;
• if it is located in a remote area of ​​the city, it should be located on the ground floor and have a separate accessible entrance;
• the future room should be spacious and bright, and also have high-quality finishing;
• It is mandatory to have toilets within or near the room itself;
• The minimum area of ​​the room must be at least 30 square meters. m.

The size of the playground depends on the financial capabilities of the entrepreneur (the amount he is willing to pay for renting the premises) and the number of visitors expected to be served at one time.

As for the interior of the playroom, it is important to remember that children at any age prefer different bright colors, and therefore when decorating it it is necessary to focus on the tastes of little clients.

When finishing, black and pale tones are prohibited.

It is also important to divide the area into at least two parts: a play area and a rest area, and if desired, you can allocate an area for food.

Game room equipment

Opening a game room involves not only choosing and decorating a suitable room, but also equipping it necessary equipment. In the list of devices and devices provided for children's entertainment and games, you need to take into account:

1. Labyrinth. Manufacturers offer a wide variety of these complexes. They can be one-story or multi-story, equipped with slides, obstacles, transitions, stairs, a dry pool, etc.
2. A small trampoline, if space permits.
3. Devices and structures for role-playing games: houses, kitchens, stages, etc.
4. Other entertainment items for children of various ages: soft toys, dolls, cars, construction sets, pencils and paper.

   In this case, it is important that playing areas, tables and chairs, and fenced areas are thought out.

5. Lockers for things and shoes.
6. Armchairs or chairs for the staff of the room, as well as chairs, armchairs and sofas for the visitors themselves.

Staff

Future playground employees must be able to properly handle children and understand the degree of responsibility that will be assigned to them. In addition to the fact that the playroom specialist must love children and be able to communicate with them, his job responsibilities includes the following tasks:

• ensuring the safety of children on the site;
• conducting excursions around the room with little visitors to familiarize them with the play equipment;
• monitoring the serviceability of equipment;
• maintaining cleanliness and order on the playground;
• conducting financial settlements with clients.

Typically, a game room requires two administrators to work in shifts.

Most often, the staff of such sites are students of pedagogical universities or former employees of children's institutions.

Organizational aspects

When designing a business to maintain a game room and already in the process of its implementation, the entrepreneur needs to take into account a number of important organizational points:

1. The standard operating schedule for such sites is 12 hours (from 9.00 to 21.00). As a rule, one payment is set for visiting a room on weekdays, and on weekends and holidays It is customary to increase tariffs. Entrance fees for parents and adults accompanying children are charged separately, with the exception of children under three years of age.
2. The child’s presence in the room should not exceed four hours at a time. This point must be reflected in the visiting rules so that parents know when they should pick up their child.
3. A company employee must accept children only upon presentation of the passport of one of the parents, and information about the child and his entry to the site must be entered in a special register.
4. The room administrator should accept only healthy children who do not have obvious signs of various diseases.

In the process of organizing services to provide children's leisure in the form of a playroom, it is worth considering that its highest occupancy occurs in evening hours weekdays.

At this time, parents pick up their children from schools and kindergartens. Therefore, in order to attract customers in the morning and daytime, it is necessary to develop an attractive discount program.

Financial component of business

When drawing up a business project for opening and maintaining a game room, it is important to take into account not only its organizational issues, but also to evaluate the economic efficiency. As a rule, in order to determine the financial component entrepreneurial activity carry out calculations and calculations of the following indicators:

• opening and maintenance costs;
• the amount of future income;
• payback period.

Cost of opening and maintaining

The costs of starting a game room business directly depend on its volume. For example, if you calculate the initial investment required to open an average room of 75 square meters. m. and capable of simultaneously receiving up to 70 children, then their amount will be approximately 1 million rubles. It will include:

In the future, the entrepreneur will have running costs related to the content of the site. Most of The amount of monthly costs will consist of rent and labor costs. If we assume the maximum rental amount, then the cost of maintaining a business will be approximately 150 thousand rubles per month.

Amount of future income

To determine the amount of future income, it is important to consider the region where the business is opened:

1. In small towns, one hour of operation of a game room costs an average of 100 rubles. According to statistics, the attendance of such an establishment is up to 10-12 people per working day. This means that the amount of revenue for the month will be about 40 thousand rubles.
2. In megacities, playgrounds opened on the territory of large shopping centers are visited by at least three children per hour, and its cost today is set at around 200 rubles. This means that the monthly revenue of the business will reach 216 thousand rubles.

Payback period

According to the data obtained, the monthly profit of a game room located in a small region can vary from 10 to 15 thousand rubles, which allows you to recoup the initial investment within three years of operation. If we talk about sites in large cities, then the amount of monthly net profit received from them can reach 60-80 thousand rubles. The starting capital for such a room will pay off in 1-1.5 years.

But in order for entrepreneurial activity to bring in a stable income and develop in the future, the entrepreneur needs to take care of the parallel opening of related areas: holding holidays, competitions and creative master classes within the site, as well as opening a children’s cafe.

Today, products and services related to children in one way or another are becoming increasingly popular. One of the first places in this area is occupied by preschool development centers. Due to the catastrophic shortage of places in public schools, as well as their widespread dilapidation and impoverishment, various developmental centers for children are a great idea.

That is why many mothers, concerned about the lack of quality development of their children, as well as those who are in search of opportunities to earn money “without leaving the child,” are increasingly thinking about how to open child Center. What needs to be done for this first and how much effort and money will have to be spent at the initial stage. We will try to answer these and many other questions in this article.

Analyzing the market

So, you have decided to open a children's development center. Where to start and what to pay attention to first? As in any other business, it is best to start with an analysis of the existing services market. In order for your upcoming venture to be successful, you first need to carefully look around and soberly assess the presence of potential competitors. Before opening a children's development center, find out if there are such institutions in your area:

1. State kindergarten. The advantages of such an institution include relatively low cost services and the fact that children are supervised all day. Flaws - big number children in the group, which negatively affects the quality of learning material. In addition, the qualifications and level of interest of educators often leaves much to be desired.
2. The good things are small groups and high interest of teachers. Negativity can be attributed high level payment.
3. Sport sections. Quite a narrowly focused development, and besides, children are usually accepted there no earlier than three or four years old.
4. Fitness clubs. About the same as sports clubs, but the cost of visiting them is much more expensive.
5. Circles in various interest clubs. The advantages include low pay and the ability to often change direction - if you didn’t like one thing, we’ll try another. One of the disadvantages is the “age requirement” - such establishments usually accept children no younger than 4-5 years old. In addition, the pedagogical level of the team does not always meet the expectations of parents.

If your area already has a sufficient number of the above establishments, consider whether you can offer your customers something that can withstand quite a lot of competition.

How to open a children's development center: business plan

As you know, any good business begins with careful planning. Of course, make up detailed business plan It won’t work within the scope of this article, because each region, city and town has its own prices, and everyone has different starting opportunities. But a few general recommendations can be considered. Before opening a children's development center from scratch, you need to:

• develop the very concept of the business - think about what services you will provide;
• prepare and issue all permits;
• select and prepare documents for the premises in which the center will be located;
• purchase the necessary equipment, teaching aids, toys, and so on;
• determine which specialists can help you in your work, arrange a casting for personnel selection;
• carry out competent advertising campaign, arrange a presentation of a new development center;
• establish a workflow, eliminate minor problems that cannot be figured out until the center starts working;

Now let's look at some of these points in more detail.

Choosing a room

Of course, the choice of premises will primarily depend on your financial capabilities and the availability of offers. However, anyone who already knows exactly how to open a children's development center from scratch can confidently confirm that there are several mandatory requirements that must be met when choosing premises.

• If you do not plan to open a full-fledged kindergarten, even with a mini-prefix, then a room with a total area of ​​50 to 100 m2 is quite enough for you.
• Pay attention to the height of the ceilings - at least 3 m.
• The room should be divided into several isolated rooms: a locker room/reception area, a training area, a games room, a toilet/washbasin. If your center is designed for long-term stay of children, you should also provide a separate room for sleeping and eating, as well as a room for staff.
• The finishing of walls and ceilings in all rooms must be such that regular wet cleaning can be carried out. Ordinary paper wallpaper will not work, you will have to make repairs.
• In bedrooms and playrooms you must comply temperature regime- 19-21˚С.
• All switches and sockets must be located at least 1.8 m above the floor level.
• The premises must have a fire exit and be removed from the housing stock.

We are hiring staff

Before you open a children's development center from scratch, think about what services you will provide. It can be said that staffing is the most important step in the opening process. How qualified and dedicated your employees are will determine whether your center will be successful and popular. The minimum set of employees you will need looks like this:

• director/manager;
• accountant;
• teachers/educators by number of chosen areas;
• teacher assistant/nanny;
• nurse;
• security guard;
• cleaning woman;

If you plan to provide catering, you will also need a cook and dishwasher. Of course, in order to save money, employees can work part-time: a security guard, for example, can perform the duties of a plumber and electrician, and a nanny can combine babysitting with working as a dishwasher. If relatives can help you as service personnel at first, then you need to pay special attention to the selection of teachers (educators). If the kids are bored in class, and mothers remain dissatisfied with the level and speed of development of their child, your center will very soon be left without a clientele.

Agreement

Now let's move on to the next stage. What else will you need to do to open a children's development center? Where to start attracting clients? Well, of course, with advertising, it is known to be the engine of trade.

Of course, it all depends on your financial capabilities, but general outline Methods for attracting clients can be:

• colorful invitation leaflets (distributed on the street, you can negotiate with teachers and leave them in the locker rooms of kindergartens or clinics);
• banners and banners on the streets of the area;
• advertising in transport (routes passing through your area);
• events with the invitation of animators for residents of the microdistrict, at children's playgrounds;
• creation, development and promotion of your own website;
• creating a group on social networks and forums in the region;
• viral advertising;
• advertising on a local TV channel or radio station;

Payback period and profitability

Before opening a children's development center, it is necessary not only to thoroughly study the activities of competitors, but also to carefully calculate the costs. The main monthly expense items will be:

• rent of premises, utility costs;
• remuneration of hired personnel;
• taxes;
• security during the day and night;
• One-time expenses are also possible:
• indoor renovation;
• purchase of furniture, toys and sports equipment;
• expenses for processing a package of documents and permits from various authorities (SES, firefighters, etc.);
• purchase of household and office equipment(boiler, TV, computer, stereo system, etc.);

Based on the experience of people who have already opened similar centers, we can say that depending on the region in which you live, the total costs can range from 50-70 thousand rubles (20-25 thousand UAH) to half a million (150-160 thousand). UAH). The payback of such projects is estimated at 2-3 years, and profitability is 20-25%.

So if you dream of quick profits and high incomes, you should look for another way to achieve what you want.

How difficult is it to open a children's development center as a franchise?

If all of the above seems too complicated to you, and you are still afraid to take the first step, you can consider purchasing a franchise. This means that for a certain fee, an already existing and successfully operating company will provide you with all its developments. All you have to do is repeat the path you have taken step by step. Specialists from the franchising company (the one who transfers their experience) will accompany the opening of the center from the first to last day, will bring you, so to speak, “to the result.”

So, what is needed to open a children's development center as a franchise? You can find a lot of offers on the Internet; all you have to do is study them carefully and choose the most suitable one for yourself. At the same time, be sure to carefully study the terms of the franchise, as some companies may impose conditions that may later turn out to be unacceptable. For example, it may be too large monthly payments (royalties).

What is needed to open a center in Russia

Before you begin your work, you need to formalize everything and obtain the appropriate permits. Here is a list of what is needed to open a children's development center:

• register an individual entrepreneurship;
• choose OKVED codes, suitable for yours may be: 93.05, 85.32, 92.51, which means personal services, child care and supervision and the organization of club-type establishments, respectively;
• register and open a bank account;
• register (register) with tax service at the place of residence;
• choose a taxation system - many advise in this case to choose the simplified tax system, this allows you to significantly save on accountant services;

If the activities of your institution are related to education, then in order to open a children's development center, you will additionally need to obtain a license. This is quite a troublesome matter, but there is one unwritten rule - if in full official name your center does not contain the words “training” or “educational”; a license may not be issued. But it is best to get advice from a qualified lawyer for each specific case. It’s not that expensive, but it will help you avoid troubles and fines in the future.

Features of opening a center in Ukraine

To be honest, the opening of such a center in Ukraine is not much different from Russian analogue. The biggest difference is that it is quite difficult to open such a center without obtaining a license. Therefore, before opening a children's development center in Ukraine, you should definitely obtain legal advice. Most often it is advised to choose the following OKVED codes:

• 47.90 - retail outside the store;
• 96.06 - provision of other individual services;
• 93.29 - organization of other types of recreation and entertainment;

In Ukraine, you will also have to register a private enterprise, or more precisely, a sole proprietorship - an individual entrepreneur. For work, it is best to choose the second tax group, so you will have to pay less taxes. And one more small nuance: in Ukraine, the employment contract for employees is tripartite - they must be registered at the employment center.

Now you at least know in general terms how to open a children's development center from scratch. At the end of the article I would like to add a few useful tips, which will help you save some money and reduce the payback period of a young enterprise.

1. If you have chosen “unlicensed” OKVED, do not write to work books employees "teacher" or "teacher". It is better to use the wording “consultant” or “instructor”; the same applies to the employment contract.
2. Come up with a highlight for your center - something that will distinguish it from other similar establishments. For example, let’s say you only have clowns perform every first day of the month, or in the month when a child has a birthday, he will get a discount on a subscription. Anything, as long as people remember it.
3. Conduct monthly/quarterly parent surveys. Find out what other skills they want to develop in their children, and what they are willing to pay extra for. Maybe mothers will want to invite a children's yoga instructor, but classes with a French teacher are not interesting to them.
4. To partially recoup the cost of renting the premises, you can sublet part of it hourly for classes with a psychologist or speech therapist.
5. Introduce a bonus invitation system based on the principle: “bring 3 friends and get a discount for the next month.” This will allow your center to receive an additional influx of visitors.

And, of course, love your new endeavor. Remember: in order to open and successfully develop such a center, first of all you need to love children.

Very promising and profitable types of entrepreneurial activity are those associated with children, in particular with their entertainment (see ““). To date, a number of ideas have been proposed, the implementation of which, with the proper approach to doing business, allows you to obtain stable and high profits. However, it should be remembered that a business based on entertaining children requires responsibility from the organizer (entrepreneur in our case), since in this case it is necessary to create all the conditions for the safe stay of children on the attraction, and so on.

In this article, we will take a detailed look at the way to implement a business related to a children's playroom, and we will give you our business plan for a children's playroom. Often such a room is called a children's entertainment center.

General information

What is a children's playroom? In this place, a child (a group of children) spends their time under the mandatory supervision of the institution’s employees.

For the first time such facilities in our country were organized on the basis of large shopping centers at the very beginning of this century. In those days, the main guideline for businessmen was the needs of the people who visited these shopping centers. In simple terms, the entrepreneurs looked after the children of visitors while they were shopping. The development of this type of business was facilitated by the fact that there was an acute shortage of kindergartens and nurseries in the country. For this reason, children's room services generated considerable income. In subsequent years, this area of ​​entrepreneurship developed intensively. This trend is characteristic of our time and will continue for a long time in the future.

Expert opinion

Roman Efremov

Opening a children's playroom is a popular business model that allows you to achieve good efficiency at minimal cost. Among the advantages of this business idea are:

1. High demand for the service. Often parents cannot afford to hire a nanny, or they have no one to leave their child with. A game room is an excellent way out of a problematic situation. For little money, the child will be provided with professional care.
2. Fast payback. Opening a game room does not require unnecessarily large financial investments. At the same time, full payback does not require much time, which makes the business idea popular and competitive.

3. The implementation of the idea is not associated with additional difficulties faced by users intending to open a private kindergarten or development center. The activity does not require a license, highly qualified workers, etc.

Profitability and location

It is easier to implement the idea of ​​opening a children's playroom than a child development center, a private kindergarten, and so on. For example, such activities do not require a license to conduct educational work or highly qualified specialists. At the same time, opening a children's playroom does not require large initial investments against the backdrop of subsequent minor costs.

1. To open a soft play room with an area of ​​30 square meters, in which you can simultaneously support 20 children, you will have to spend about 300 thousand rubles. In this case, 15% of the costs will be for repairs, 65% for the purchase of equipment, 10% for renting premises, and the remaining 10% of costs will be associated with registering business activities and paying wages employees. With the proper approach to doing business, monthly expenses will be 50 thousand rubles, income - 100 thousand rubles, with a net profit of 50 thousand rubles.

2. If your goal is to open a children’s playroom designed for 70 children, then the minimum area should be 70 square meters. In this case, to start a business you will need at least 1 million rubles. Average monthly expenses will be 80 thousand rubles, income – 250 thousand, and net profit – 170 thousand rubles.

It should be remembered that business development directly depends on the location of the children's playroom. For this reason, choosing a place to implement our business idea needs to be taken seriously. As practice has shown, the best places to organize children's playrooms are those where there is a large concentration of potential clients. The best option To implement the idea, it will become a place of entertainment and recreation for people. For example, a cinema would be perfect for our purpose; a shopping mall would be a good option for placing a children’s playroom, and so on. Good result can bring a children's room based in a store specializing in the sale of children's goods.

You can implement a children's playroom within a residential area, but this approach to opening a business is rational if there are no other options for locating the facility.

Expert opinion

Roman Efremov

Work experience: 5 years. Specialization: all areas of jurisprudence.

The profitability of the business will depend on the correct choice of location for the children's playroom. Therefore, before making the final choice, you need to consider the following points:

1. Location within settlement. It is most logical to place the game room in areas with high traffic. Preference should be given to the central part of the city and residential neighborhoods.
2. Place to rent. Here you also need to focus on the level of traffic; the higher it is, the more profitable the business will be. Besides shopping centers, cafes and restaurants, recreation centers, airports and railway stations, you can focus on establishments intended for adults. These are fitness centers, beauty salons, bowling clubs, etc. By organizing a game room on their territory, the user will automatically help increase the influx of customers. Considering that the arrangement of children's rooms is in the interests of building owners, they can provide significant discounts and preferences.
3. Location in the building. Here it is worth taking fire safety requirements into account. By law, child care facilities must be located near the entrance. It is advisable that the playroom be on the ground floor, and there is a toilet directly next to it.
4. Room area. Minimum limit free space for 1 person is approximately 2 sq. m. Therefore, if the game room is designed for simultaneous administration 10 children, they need an area of ​​20 square meters. Considering the fact that it will be necessary to arrange a separate place for employees, a place for sanitary purposes, a room for storing personal belongings and an administrator’s office, required size the room will grow to 50-60 square meters.
5. Particular attention should be paid to the requirements for the premises for arranging a children's playroom. The room should be spacious and have good ventilation. The room must receive sunlight. When decorating, it is better to use bright and colorful ornaments and drawings. This will attract the attention of children. The game room should functionally consist of at least 2 zones - for calm educational games, for active pastime. It is also recommended to set up a separate area for holding various events and parties.

Step-by-step instructions for opening a children's playroom

Step 2 – select the OKVED code. As practice has shown, the best code will be 92.7 (organization of recreation and entertainment).

Step 3 – registration in the Pension Fund, as well as in other funds, in particular extra-budgetary ones.

Step 4 – purchase cash register, which can be replaced by strict reporting forms. In any case, they will need to be registered with the tax authority.

Step 5 – equipping the premises in accordance with the requirements and standards of Rospotreb and Gospozhnadzor.

Expert opinion

Roman Efremov

Work experience: 5 years. Specialization: all areas of jurisprudence.

Step 6. Hiring staff, issuing medical records for workers.Step 7. Focusing on the key provisions of the Federal Law “On the Protection of Consumer Rights”, it is necessary to set up an information stand. It will indicate the name of the company, its details, work schedule, price list and list of services provided to consumers.

Equipment for children's playroom

A small children's playroom will require the purchase of one labyrinth with an area of ​​15 to 20 square meters.

Its cost will be approximately 180-200 thousand rubles. For an employee it is necessary to purchase one table and one chair, which will require about 10 thousand rubles. Lockers will also be needed, one section of which costs approximately 800 rubles. This is the minimum equipment for a children's playroom, which can always be supplemented if desired.

It is impossible to imagine a children's playroom without a labyrinth. - This is a spatial design, which is more practical to order. In this case, it will take approximately one month to make the labyrinth. Often the finished labyrinth can be seen at sales. In this case, do not hesitate to purchase a labyrinth, since there may not be another chance. The variation in the size of the labyrinths is 10-100 square meters. The configuration of the labyrinth can be represented by a slide, a soft module, a passage, an obstacle, a shaft, a dry pool, and so on.

Entrust the preparation of a design project and its implementation to one company. The labyrinths are designed for children aged 3-12 years. A free-standing trampoline would be a good idea. It can be purchased for 70-90 thousand rubles.

If the children's room is also aimed at children aged 1.5 to 4.5 years, then in a separate corner you need to place soft stuffed toys, a construction set, tables on which children could draw, dry pools (fill them with balls) .

This is interesting: read our other articles - “”, “” and.

Staff

The main quality that the workers you hire must have is their ability to work with children. In this business, the employee must be responsible. In addition to the fact that employees work with children, they also monitor the safety of play structures, ensure order in the children's playroom, and so on. Students of pedagogical universities cope well with the role of an employee. A good option is retirees who were previously engaged in teaching. The workforce must be represented by two employees, which will allow them to work in shifts.

Organizational aspects

1. The opening hours of children's playrooms are usually 9:00-21:00. On weekdays, for one hour of using the services of a children's room (in the case of 1 child), parents pay from 100 to 120 rubles, and on weekends and holidays - from 150 to 180 rubles. If the child’s age is less than 3 years, then his parents do not pay for their stay in the children’s playroom, in other cases, that is, when the child’s age is more than 3 years, then the parent pays from 20 to 30 rubles for himself.

2. The maximum duration of stay for 1 child is 4 hours and no more. In this regard, it would be a good idea to post the rules regarding the schedule for visiting the establishment and the requirements for picking up children.

3. An employee of a children's playroom should accept a child only if the parent has a passport, which he must present. Information about what time the child was admitted is recorded in the visit log or in a regular notebook.

4. Children's playroom workers should not accept sick children, as they can cause other children to become sick. In this regard, everything must be strict.

5. On weekdays, the services of the children's playroom are in greatest demand from 16:00 to 21:00, since it is at this time that parents go for various purchases and so on. To increase traffic in the first half of the day, you can resort to such tricks as offering discounts. It is also rational to offer discounts to regular visitors.

6. Remember seasonality. The greatest demand for children's playroom services is typical for the period October-April. This is due to the fact that weather conditions do not allow children to be on outdoor playgrounds. Expect a decrease in demand in the summer.

7. In order to further develop the center and increase income, it will be necessary to organize festive events. For this purpose, various competitions and creative clubs will also be useful. You can set up a children's cafeteria or open a playroom based on it.